Cyd MooreIllustrator Cyd Moore has generously shared her time with us today. She has dozens of books to her credit. Her whimsical style has always been one of my favorites. You can visit her at her web site CydMoore.com.

When did you get started illustrating for children? What did you do before?

I’ve been illustrating children’s books for about 25 years. I’m also a graphic designer and worked in advertising, newspaper, and television.

You have a book planned for 2010 called Arbor Day Square. This book is about the founding of Arbor Day, right? Did you do a lot of research about the time era to get the clothing and environment correct?

arborcover115_pioneer_woman

I poked around in the 1800′s for weeks! Even with my wacky style, I feel that I should accurately represent the period as much as possible. I had a five inch stack of printouts with trains, store fronts, gingham and calico fabrics, dresses, school houses, toys, mules, wagons. It was fun learning more about those pioneers—they were a tough bunch!  I wonder if folks today could handle such a hard life! Above is a pic of a hard working lady from the 1800′s that was tacked on my board during this job—she was my inspiration for making the deadline! She’s pushing buffalo dung!!! She does not whine about her life—she does not expect someone else to take care of her. She is tough and strong and determined to do whatever it takes to keep her babies warm!!!! I LOVE her!

You work on a series of books for a character called Stinky Face. Can you tell us about that character? Are there more Stinky Face books planned?

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Stinky Face all began with I LOVE YOU STINKY FACE, written by Lisa McCourt. I liked that it’s such a sweet story without being sentimental.  The little boy says, ‘Mama, what if I was a super smelly skunk and I smelled so back that everybody called me Stinky Face?’ She bathes him in bubble bath and sprinkles him with powder, but he still smells bad, of course. This is how he came to be known as “Stinky Face!”

HapHalloCover copyI’ve been told by many parents that kids get hooked on Stinky Face and read it every night!  Hundreds of thousands of copies have been sold, so there are a lot of little ones curled up with their moms and dads reading Stinky—this makes me smile! Currently there are 5 versions of Stinky Face, including Halloween and Christmas versions. I’m working on 2 Stinky readers which will be out in July and December 2010. Stinky is growing up—he’s going to kindergarten!

What are you working on right now? Do you have any other books or art projects you’d like to talk about?

Soon, I’ll be working on a sequel for WILLOW for Sleeping Bear Press. The first WILLOW did quite well, winning lots of awards. Check out the cute site: www.willowlovesart.com.

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I’m also working on another fun project for Sleeping Bear, but don’t know the title yet. Also a few magazine jobs and doing some graphic design projects.

Do you do non-children’s book art (licensing, fine art, etc.) or art just for fun? Is that art similar or different from your children’s book art?

I’ve done a lot of advertising work—McDonald’s happy meal boxes, Burger King ads, telephone book covers, etc. Also, lots of editorial work for magazines and newspapers. I enjoy painting canvases in oils and acrylics, but I don’t have much time for it. The style is rather whimsical—it’s what I do, I suppose.  Illustrating children’s books takes most of my time for many years now—I usually do 3-4 per year. I’m writing also, and developing my own projects.

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Here's a magazine cover from the past—I did 8 of these over the years...all with this snowman in various Chicago scenes—fun job!

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Burger King artwork

PhonebookCovers

Several phone book covers

Do you illustrate full time? If not, what else do you do?

Yes, full time many years. Now and then a graphic design job comes across my desk, but mostly children’s books. I feel so blessed to have a job that amuses me every single day!

I also do a lot of appearances at schools, libraries, and conferences. Meeting the kids, teachers, and parents who enjoy the books is such a treat. This is one of my favorite things about publishing—sharing my passion for art and reading with kids. The school program is really fun—lots of storytelling, art from when I was a child up to the most recent work on my drawing board. Lately I’ve been doing something a little different—Skype interviews with classrooms! These have been really fun! Just last week I was talking with a third grade class down in Atlanta, and I was sitting at my drawing table here in Michigan!

When you illustrate a picture book how do you decide what scenes and details to draw?

It’s hard to answer this question, because I don’t really ‘decide’ anything. It’s a very intuitive process—not cerebral. There is no ‘how to’ guide, but I can tell you how I eventually get there!

Everything, of course begins with the author’s text. Reading the story, I sketch and doodle any ideas that pop up—even if they are silly or bad! No editing during this phase, no filters, and nothing has to be perfect.  There definitely ARE good ideas and bad ideas, but all of them go down. The good ones keep you moving forward.

I believe this phase is necessary for any creative project. You can think and plan and scheme and fret. But until you actually move the pencil across the paper, or pick up a wad of clay, or paint brush, nothing really happens. Pushing that pencil generates concrete ideas. I spend more time during this phase than I do actually painting the books.

So, I put everything down, move it all about, taking bits and scraps from some and put them with others, and eventually it becomes a book. If I start thinking about it too much, or planning too much, I feel like I’m trudging through deep mud. PLAY is the process…play with the ideas that come—light and free and unattached. Sometimes, I’m amazed at what shows up to the party!

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Funny page out of a journal after I watched THE SECRET!

When illustrating picture books do you include a visual storyline not mentioned by the text or include animals or people you know?

An illustrator must follow the author’s story line of course. BUT, I believe good illustrators aren’t simply translating the author’s words. They illuminate the words—making them bigger than they were alone. Picture books don’t have many words, and kids won’t sit still for long descriptive passages. The picture book illustrator’s job is to place the story in a world, building the emotion and action. The art visually inspires little (and big) readers to take this journey for a little while. Alone, the story is the story and the art is the art. But put them together, along with editor and art director input, the book becomes something much bigger than the separate parts. The book is the art form.

Can you imagine GO DOG GO without the dog party in the tree? Or WHERE THE WILD THINGS ARE without Max in his wolf suit? ALICE IN WONDERLAND is always ALICE IN WONDERLAND, but a Disney version of ALICE is a completely different world from Barry Moser’s ALICE. And I can’t wait for Tim Burton’s wild ride! The visual impact on any story is extremely powerful.

And yes, my pets and friends show up in books!

Can you explain your art process?

After all of the ideas are worked out for each page, I do a fairly tight pencil sketch of each spread at 100% scale—no color at this point. I make copies of all pages, and put them together as a dummy to send off to the publisher. After all of the sketches are approved, I transfer them to Lanaquarelle 300 lb hot press watercolor paper and paint in watercolor, gouache, and Prismacolor pencil.

Do you have a favorite color or palette?

Not consciously.

What is your favorite medium to work in? Have you always worked in this media? If not, why did you switch?

Always watercolors, gouache, Prismacolor pencils and sometimes ink for commercial jobs. It’s quick process. I LOVE to paint in oils, but I never use it for commercial jobs.

Did you always want to be an artist when you grew up?

I’m lucky that way. I always knew that I would do something in the art field. I was drawn to art therapy for a while when I was in college, but went with graphic design instead. I think children’s books can be very therapeutic!

Do you use models/source pictures or do you draw from your memory/imagination?

It really depends on the book. Most of the time, I’m just drawing out of my head. Many of my books are whimsical and silly, so imagination is the key. I use reference when I need it. The internet has made research so quick and easy. Last week, I had to draw a rainbow, and I swear I can never remember the order of the colors. I realize there is some tricky formula for this, but if I can’t remember the colors, how can I possibly remember the formula? Of course, the older I get, the less I can remember a lot of things!

Cyd Moore

If you could be anything other than an artist, what would you be?

A landscape architect or a botanist.  I became a Master Gardener last year—the program was so fun!

What gets you through an illustration when you’re stuck for inspiration?

The worst thing, of course, is to sit there and fret over it.  It helps to always be working. Taking time off away from the studio makes you rusty. As long as you’re in the room, experimenting, banging away at ideas, the rust fall away and ideas come more easily. Also, no talking about projects to others. I don’t enjoy brainstorming or sharing thoughts in the beginning. The good energy dissipates. It’s much better for me to put that energy into the project and then share the first sketches with others. Otherwise, I get too cautious, or side tracked trying to fulfill someone else’s vision.

That’s not to say I’m not open to input from editors and art directors. I’m quite excited to receive comments and suggestions after the first sketch stage. I simply mean that it’s better for my process to wait until I’ve put down my own ideas first.

What book do you remember from when you were young?

GO DOG GO and GREEN EGGS AND HAM were 2 of my favorites as a little kid. Later, I loved THE SECRET GARDEN. When my boys were young, we LOVED all things Roald Dahl, but especially The BFG. (The Big Friendly Giant)

Is there a children’s book illustrator whose work you gravitate towards in the bookstore now?

Maurice Sendak and Quentin Blake are always two of my forever faves.

If you could illustrate any writer’s new work, who would it be?

A really famous celebrity who writes well and gets their face on TV screens constantly!!!! No matter how wonderful the author and story, if people don’t buy the book in the first year, the publishers don’t keep it around long these days. Jamie Lee’s stories have made Laura Cornell a very happy illustrator over the years!

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TV is so quick, effective and persuasive. I experienced this myself with a book called ALICE AND GRETA. The author appeared on Regis and Cathy Lee and on one of the morning news shows—the Today Show maybe. I had several book signings at that time and SO many people showed up wanting that book. I had other books that were really cute—I LOVE YOU STINKY FACE had just been published. But because folks saw ALICE AND GRETA on TV, that’s the one they wanted! Of course the book has to be good in the long run. Some celebrities have written some rather awful books, and after the big push in the beginning, the books quietly disappear.

Who do you want to be when you ‘grow up’?

Wise.

Holiday Cyd

Thank you for a wonderful interview, Cyd. Have a wonderful holiday!

When did you get started illustrating for children? What did you do before?

BonnieI started putting together a portfolio and joined SCBWI in 2000. Before that, I was a freelance graphic (print) designer and business writer: catalogs, ad copy, brochures, newsletters, etc. I am fortunate to have had clients (a children’s dance company, a local university) whose projects gave me the nucleus of a portfolio, so I didn’t start totally from scratch.

Tell us a little bit about the recent books you illustrated, the I Wish for Boys, and I Wish for Girls series.

Tall cover Strong cover
I wish I was tall like…
I wish I was strong like…

The opportunity to illustrate the first two books came about because I had done two small work-for-hire jobs for Raven Tree, and so was on the list when a call went out to submit sketches on spec.

Glasses cover Freckles cover
I Wish I had glasses like… I wish I had freckles like…

The “I Wish” girls’ books were released simultaneously, as companion books from the point of view of each of the two best friends. Each admires something about the other: one thinks her friend’s glasses are cool, and wishes she wore glasses, too; the other thinks having freckles like her friend would be really neat. When the books did well, Raven Tree asked the authors to write a companion set for boys as well.

I understand these books repeat characters across the series. What was the first book? How do you work at making a previously secondary character become the main character? Are there more books planned?

The two girls and the two boys were costars — we made sure each had equal “face time,” so neither was ever really secondary within their respective sets. There was a bit of a subtle crossover from the girls’ books to the boys’: one of the girls’ books mentions “a neighbor’s dog.” The dog shows up in the boys’ books as belonging to one of the main characters—and there’s a scene at school in one of the boys’ books where you can see the two girls, Abby and Rosa, in the background. So the illustrations imply that they all know each other.

I haven’t heard of plans to continue the series, but they are all being re-released in English-only editions (the originals were bilingual).

These books are not typical picture books. How do they differ from other books in the genre?

In general, you don’t worry about reading level in a picture book, because most are meant to be read by an adult, to a child. But because these books were originally planned as bilingual books, they have potential for use as teaching tools, for both English-speaking and Spanish-speaking children (and adults, as well—picture books are often used in adult ESL programs). So not only does the text have to be carefully planned to conform to a reading level (second grade, in this case), but the illustrations must support the text more literally than would perhaps be usual. Readers are looking for clues in the pictures: if the text mentions finding a ball under a bed, the illustration must show a ball under a bed.

Otherwise, the format is the same.

What are you working on right now? Do you have any other books or art projects you’d like to talk about?

Bedtime cover

I’m finishing up illustrations for another picture book from Raven Tree: Bedtime Monster, by Heather Ayris Burnell. This book will also be released in both bilingual and English-only editions.

Do you do non-children’s book art (licensing, fine art, etc.) or art just for fun? Is that art similar or different from your children’s book art?

No, I wouldn’t say I do art just for fun. I do have a good bit of non-commissioned work, but all are done specifically as portfolio pieces. My background is in art for print; I’ve never given much thought to archival issues, for instance. But I understand that Raven Tree has entered into an agreement with a gallery to sell original art from their books, so in order to be on board, I’m having to rethink how I approach the art for this current book. I need to be more aware of maintaining viable, archive-quality originals.

Do you illustrate full time? If not, what else do you do?

I write, as well. My “magnum opus” is a middle grade historical, which was hugely satisfying to work on. I also have a couple of clients from my freelance days who have stuck with me, so I still do some graphic work, although I’m not actively pursuing design work outside of children’s publishing now.

When you illustrate a picture book how do you decide what scenes and details to draw?

I start by story boarding thumbnails. A good picture book is written in scenes, so it’s not so much a question of choosing which scenes as of figuring out the emphasis within a scene. It helps me to think cinematically: where would the camera be positioned, and is it a close-up, or a wide-angle shot?

I prefer vignette illustration without much background (when I can get away with it!), probably because of my experience doing spot illustrations for magazines, etc.

When illustrating picture books do you include a visual storyline not mentioned by the text or include animals or people you know?

The illustrations for the Raven Tree books enlarge on the text, but do not carry a specific subtext. I gave both boys dogs, which weren’t in the text, simply as a way of livening up the illustrations.

It’s always fun to throw in something personal. The crossover dog I mentioned from the “I Wish” series is my much loved and recently departed golden retriever. I was able to work her into Bedtime Monster, too—as the cover illustration on a book in the main character’s bedroom.

And, of course, I see a little bit of my two daughters in all my characters.

Can you explain your art process?

a character sketch sheet from Bonnie's sketch book

a character sketch sheet from Bonnie's sketch book

I’m a sketcher. I obsess over the line work, and truthfully would be happy to stop there. I long ago fell in love with 2B lead on Bienfang parchment paper, and am thrilled that I can preserve the line quality by scanning, since that’s hardly a stable medium. Since I like to draw very tightly and use the drawing as a blueprint for the looser painting to follow, the drawing stage takes up most of my time.

You can see more work on my website: http://www.bonnieadamson.net.

Do you have a favorite color or palette?

Besides b/w line, I’m very loyal to cobalt blue, phthalo blue, Hooker’s green and sap green; plus a “dirty palette” of burnt and raw siennas, and burnt and raw umbers that I never clean away, for hair and skin tones.

What is your favorite medium to work in? Have you always worked in this media? If not, why did you switch?

In the early days of freelancing, I had many pre-separated two-color jobs, so I had to develop a consistent style for pen & ink (early copy cameras could not pick up the subtleties in pencil line). I settled on watercolor wash as a way to introduce color, and have gradually become more comfortable with watercolor as a medium. I’m most likely to combine it with pencil, colored pencil or pen and ink (Micron pen, nowadays). I used to enjoy flat-color collage for design projects, and have recently been experimenting with vector shapes in Photoshop as a way of getting back to that collage feel.

Did you always want to be an artist when you grew up?

No, I always drew, but I never considered art as a career. I was an English major, and intended to work as a magazine editor. When I couldn’t find a job right away, I went back to school and got a second degree in graphic design, figuring that would be good collateral experience. I did end up working as a reporter for a medical business news magazine, briefly, before starting my freelance career. By that time, I was more interested in the design end. As a freelance art director, I was pretty cheap and frequently did my own art to avoid hiring an illustrator. So that’s how I ended up illustrating.

Do you use models/source pictures or do you draw from your memory/imagination?

"Maya" copyright © Bonnie Adamson

"Maya" copyright © Bonnie Adamson

I try not to draw directly from source materials. I remember another illustrator, talking about drawing a rooster. He said he did the research on roosters, but, in the end, he needed to draw the “rooster of the mind.” So I gather lots of images, but then don’t look at them as I draw. I’m always surprised at the details I manage to dredge up once I start drawing, and I feel that because they stand out in my mind, they’re probably the salient details needed to define whatever it is.

If you could be anything other than an artist, what would you be?

I’d love to be an image analyzer for NASA’s Jet-Propulsion Lab. That would be my little behind-the-scenes contribution to space exploration. Either that, or join the crew of the Enterprise.

What gets you through an illustration when you’re stuck for inspiration?

Trial and error. I can’t think my way through. I just keep sketching until something looks right or sparks an idea.

What book do you remember from when you were young? (list one or multiple books)

Oh, golly. I was a reader. Visually? I loved my Little Golden Book collection fiercely, was addicted to Dr. Seuss, and I think my style is still influenced by vintage Platt & Munk poster-style illustrations in some of the children’s books I inherited from my mother. I was a huge comic book fan, too.

Is there a children’s book illustrator whose work you gravitate towards in the bookstore now

I’m impressed by draftsmanship, so illustrators who use line well stand out for me: Marla Frazee and Nancy Carpenter are two that come to mind immediately. There are so many beautiful books out there.

If you could illustrate any writer’s new work, who would it be?

Me! I’d love to do the b/w interiors for my historical novel. :-)

Who do you want to be when you ‘grow up’?

My family has heard me say I want to end my days with a pair of binoculars on a coastline somewhere, counting whales for National Geographic. Between now and then, who knows? I’m up for anything!